Sales & marketing setup
Positioning, offer and pricing logic, sales process and channels — so your product is actually ready to sell in the new market.
Service · Entry point
The right sales & marketing setup — and the right ad budget.
Your product in a new market needs a working system — not just advertising. We build the setup and tell you where your budget really belongs.
The problem
Without a setup, every budget evaporates.
- 01
A product in a new market with no working sales and marketing system — positioning, offer, price and channels aren't cleanly set.
- 02
Budget gets sprinkled without a strategy underneath — impact evaporates and nobody knows what really works.
- 03
Often no in-house marketing lead — the result is decision paralysis instead of growth.
Our approach
We make it happen.
You don't get analysis decks — you get a clear setup and a budget recommendation that fits your situation, your market and your capacity. If you want, we execute it too.
Building blocks
From setup to regional impact.
Media strategy & channel mix
OOH, buses and sports sponsoring combined with digital — engineered for regional impact in your location's catchment area.
Budget consulting & allocation
How much, where, when — and what you can realistically expect in return. Transparent allocation, not gut feel.
Campaign concept & roadmap
From strategic core to concrete campaign — with a roadmap, milestones and a clean hand-off into execution.
How we work
Four transparent steps.
- 01
Analysis
Market, competitors, your own strengths and constraints. We read numbers, talk to your sales team and look at reality — not just slides.
- 02
Strategy
Positioning, audience sharpening and message. Written, concise, ready for decisions.
- 03
Media plan
Channel mix, budget allocation and roadmap. What runs when, with which goal and what to expect.
- 04
Hand-off / execution
To your internal team, to your existing agency — or directly to us. You decide.
The model
Two entry points — depending on what you need.
Entry 1
Strategy Sprint
Fixed-price project · the dependable start
Compact, written, with a clear end. For companies that want clarity once and then move on alone — or scale up with us.
- Fixed price, clearly scoped
- 2–4 weeks, one accountable lead
- Written strategy, media plan, roadmap
- Decision-ready handover
Entry 2
Strategy Retainer
Monthly fee · ongoing marketing leadership
Like a fractional CMO: we run your marketing, steer partners and keep the plan on track — until you build your own lead in-house.
- Monthly fee, predictable
- Ongoing marketing leadership like an external CMO
- Steering agencies, vendors and media partners
- Quarterly strategy review
We credit your strategy fee against the follow-on engagement.Low-risk entry — you lose nothing if we go on together.
FAQ
Common questions about marketing consulting.
What's usually worth clarifying before a first call.
Usually two to four weeks from kick-off to hand-off. You get a fixed presentation date and a clear scope of delivery — no open consulting days, no accidental extensions.
Contact
Request a strategy sprint.
30-minute first call, no pitch. We listen, frame the situation and tell you honestly whether a sprint, a retainer or nothing is the right next step. Reply within 48 hours.