Leverage · E-commerce

For selected brands: growth in exchange for participation.

We work with a few D2C brands we truly believe in — low setup fee, high Revenue-Share. No pitch, no agency choreography: growth as a shared project.

Fit check

Who it's a fit for — and who it isn't.

We only take on a handful of brands in parallel. For the model to work both ways, we look at five criteria — honestly, in both directions.

Fits
  • Product-market fit established

    You already sell consistently — we scale what's proven, not launch-stage risk.

  • Sustainable margin

    Contribution covers performance media plus Revenue-Share. Without margin, growth only makes revenue more expensive.

  • Clean data and fulfillment

    Tracking, attribution and logistics work — so levers can be measured and scaled without operational breaks.

  • Decision-making ownership

    One counterpart with a mandate. Short paths are the precondition for speed to become an advantage.

  • Willingness to share upside

    You want a partner with Skin in the Game — not an interchangeable agency setup on a timesheet.

Doesn't fit
  • Pre-launch, unvalidated

    Without sales data, Revenue-Share has no base. First product-market fit, then scale.

  • Margin too thin

    If media spend and participation eat the margin, growth hurts the business instead of carrying it.

  • Agency-hopping, monthly notice

    Participation needs a multi-quarter horizon. If you want to switch every few weeks, an hourly model fits you better.

  • Growth on the side

    Without clear internal ownership, any campaign fizzles. We need someone pulling from inside.

  • Pure reporting need

    If you want weekly slides instead of operational levers, classical performance agencies fit better.

How we work

Four transparent steps.

  1. 01

    Audit

    We look at brand, margin, funnel and data. If the lever isn't there, we say no — that's part of the deal.

  2. 02

    Growth thesis

    We formulate a clear thesis: where the next jump comes from and which levers trigger it.

  3. 03

    Build and execute

    Performance media, creative, funnel, retention. We run in production mode and translate data into decisions.

  4. 04

    Stay on

    We stay as a partner as long as participation makes sense. No retainer theatre, no hit-and-run.

The model

Low setup. High Revenue-Share.

Maximum Skin in the Game. We only really earn when your brand really grows — that's why we only take on projects where that lever is realistic.

  • Low setup fee — we carry part of the risk from day one.
  • High Revenue-Share on the business we grow together.
  • Transparent measurement and traceable attribution.
  • Selective: only a few brands in parallel — otherwise the model breaks.
Contact

Talk to us.

Brand, revenue tier and current stack — that's all we need for a first step. We respond within 48 hours with an honest read on whether we're the right partner.

Reply within 48 hours.