Cross-Border · Abroad

Expanding into Europe?

We bring your brand into the target region — and help with Employer Branding.

The problem

New region, foreign language, unknown channels.

You're opening a location in Spain, Poland or Scandinavia — and suddenly the channels you grew on in DACH don't work. You don't know the local media, language is a barrier, and recruiting on the ground fails without a network. Steered from a distance, nothing really runs smoothly.

How we solve it

Cross-border steering, from one team.

We never work country-wide — always at the location, in the catchment area where your new customers and staff actually live.

Cross-border steering

One point of contact in German, coordinated with partners and inventory in the target region — you keep the overview.

Network in Spain

Our own network and OOH access, especially in Spain, with proven partners in additional target markets.

Regional go-to-market

Campaigns and visibility where your location actually is — not blanket coverage, but the catchment area.

Local recruiting

Winning staff on the channels that actually work in the target region — including OOH and bus.

What we deliver

Two jobs, one team.

Sales & marketing setup + regional visibility

Go-to-market

Positioning for the target region, sales and channel strategy, localised messages, campaigns and regional awareness — so your product sells at the new location.

Regional recruiting campaigns in the target region

Finding staff

Staffing in the catchment area of your new location — on the channels that work in that region. OOH and bus where they make the difference.

How we work

Into the target region in four steps.

  1. 01

    Understand region & location

    We analyse the region, the local competition and the channels that actually work there.

  2. 02

    Setup & localisation

    Sales and marketing setup, messages in the local language, media and recruiting plan for the catchment area.

  3. 03

    Execution on the ground

    OOH, bus, digital campaigns and recruiting — steered across borders, executed regionally.

  4. 04

    Scale & revenue share

    What works, we scale. Where it fits, we tie our fee to results.

Typical triggers

When to call us.

Three situations where our approach delivers most.

01

New plant in Europe

You're building a new plant or subsidiary in Spain, Poland or Scandinavia and need to make the brand known in the target region.

02

Expansion of an existing site in Europe

The location is running, but growth has stalled — more regional visibility and local recruiting take the next step.

03

New products or services at an existing location

You're launching a new product, service or audience at an existing international location and need local demand for it.

The model

Transparent, no surprises.

We start with setup and retainer, take on execution including OOH placement, and — where it fits — move into a revenue-share partnership. You always know what you pay for and where we share the upside.

Ready for European expansion?

Thirty minutes is enough to see whether we fit your target region and your plan.